Key takeaways
- Kilo, an EU-based digital wellbeing and lifestyle consumer platform, has selected Atlar to manage cash, payments, and forecasting across 10 financial partners, with a native NetSuite integration.
- Launched in Vilnius in 2013, Kilo built a profitable business without outside funding and now has more than 40 consumer products, over 16 million acquired users worldwide, and a team of close to 600.
- Every brand runs on the Kiloverse, Kilo's AI-powered infrastructure for payments orchestration, marketing automation, and predictive analytics.
- Kilo works with more than ten financial partners, from banks to payment platforms, and chose Atlar for real-time cash visibility, automated payments, and forecasting across the full portfolio.
Kilo, the leading EU-based digital wellbeing and lifestyle consumer platform, has selected Atlar to manage cash, payments, and forecasting across 10 financial partners, with a native NetSuite integration.
A different kind of growth story
Kilo launched in Vilnius in 2013 with a single digital health product. At the time, Lithuania's venture capital scene barely existed, so the team built a profitable business from the start. That discipline stuck. Rather than raising outside funding, Kilo reinvested into new products, building and launching again and again.
Today the portfolio spans more than 40 consumer products across health, wellness, longevity, and lifestyle, with over 16 million acquired users worldwide and a team of close to 600.
Every brand runs on the Kiloverse, Kilo's AI-powered infrastructure for payments orchestration, marketing automation, and predictive analytics, built for repeatable, capital-efficient scaling to category leadership in the US, the world's most competitive consumer market.
Treasury across the portfolio
Running a platform portfolio means managing treasury across a growing number of products, entities, and financial partners. Kilo works with more than ten, from banks to payment platforms.
Kilo's finance team selected Atlar to bring that complexity into a single view: real-time cash visibility, automated payments, and forecasting across the full portfolio, integrated with NetSuite.
As Mohamed Youssef, CFO at Kilo, put it: "We are steering the company through hypergrowth with a laser focus on capital efficiency. Atlar brings all of our financial partners into one place, which means less time on manual work and more clarity on our cash position."
We're excited to partner with Kilo as they continue to build. Welcome to Atlar.
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